Goals and Deliverables

  • Crystallize PBfleX's Value Proposition and Marketplace Positioning
    • Question: What is PBfleX's 'story'?
    • Deliverable: New PBfleX 'Brand Platform Document'
  • Create PBfleX's Direct Sales and Indirect Channel Development Tools
    • Question: Why choose PBfleX? Why Sell PBfleX?
    • Deliverable: New Web Site, Company Brochures and Client Case Studies
  • Build an Indirect Sales Channel for PBfleX
    • Question: How to quickly recruit a nationwide sales force of independent Telecom Master Agencies and Agents to drive immediate End User Enterprise sales to PBfleX?
    • Deliverable: Integrated Agent Recruiting Campaign Design and Execution

Deliverables: PBfleX’s Brand Platform Development

PBfleX’s Brand Platform Development

Deliverables: Direct Sales and Indirect Channel Development Tools

Direct Sales and Indirect Channel Development Tools

Deliverables: Integrated Agent Recruiting Campaign

Integrated Agent Recruiting Campaign

Deliverables: Agent Recruiting Campaign Results (First 3 Weeks)

Set appointmentments with 15% of direct mail recipients

Results: REAL SALES RESULTS! (Just 3 Weeks After Campaign Start)

REAL SALES RESULTS! (Just 3 Weeks After Campaign Start)


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